{"id":8780,"date":"2024-12-02T13:28:40","date_gmt":"2024-12-02T10:28:40","guid":{"rendered":"https:\/\/www.valuwit.com\/?p=8780"},"modified":"2024-12-04T14:22:21","modified_gmt":"2024-12-04T11:22:21","slug":"%d8%a7%d9%84%d8%b9%d8%a7%d8%a6%d8%af-%d8%b9%d9%84%d9%89-%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%ab%d9%85%d8%a7%d8%b1-%d8%a7%d9%84%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d8%a7%d9%84%d8%b1%d9%82%d9%85%d9%8a","status":"publish","type":"post","link":"https:\/\/www.valuwit.com\/en\/%d8%a7%d9%84%d8%b9%d8%a7%d8%a6%d8%af-%d8%b9%d9%84%d9%89-%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%ab%d9%85%d8%a7%d8%b1-%d8%a7%d9%84%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d8%a7%d9%84%d8%b1%d9%82%d9%85%d9%8a\/","title":{"rendered":"\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0641\u0639\u0627\u0644\u0629 \u0644\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0639\u0627\u0644\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a"},"content":{"rendered":"
\n

\u0645\u0646 \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u062a\u062c\u0627\u0648\u0632 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0639\u0644\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0641\u064a \u0645\u0646\u0637\u0642\u0629 \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637 \u0648\u0634\u0645\u0627\u0644 \u0625\u0641\u0631\u064a\u0642\u064a\u0627 12 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631<\/a> \u0628\u062d\u0644\u0648\u0644 \u0646\u0647\u0627\u064a\u0629 \u0639\u0627\u0645 2024\u060c \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u062d\u0648\u0627\u0644\u064a 9.2 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631 \u0641\u064a \u0639\u0627\u0645 2021\u060c \u0648\u0641\u0642\u064b\u0627 \u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0623\u0644\u0645\u0627\u0646\u064a\u0629 \u0633\u062a\u0627\u062a\u064a\u0633\u062a\u0627 (Statista).<\/p>\n

\u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u062a\u0633\u0627\u0639\u062f \u062d\u0633\u0628\u0629 \u0628\u0633\u064a\u0637\u0629 \u0648\u0644\u0643\u0646 \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u062a\u0645 \u062a\u062c\u0627\u0647\u0644\u0647\u0627 \u0644\u062a\u062a\u0628\u0639 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI) \u0641\u064a \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0641\u0639\u0627\u0644\u064a\u0629 \u062d\u0645\u0644\u062a\u0643.<\/p>\n

\u062a\u062a\u0643\u0648\u0646 \u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0629 \u0645\u0646 \u0642\u0633\u0645\u0629 \u0635\u0627\u0641\u064a \u0623\u0631\u0628\u0627\u062d\u0643 \u0639\u0644\u0649 \u0625\u062c\u0645\u0627\u0644\u064a \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u062b\u0645 \u0636\u0631\u0628 \u0627\u0644\u0646\u0627\u062a\u062c \u0641\u064a 100. \u0648 \u0643\u0642\u0627\u0639\u062f\u0629 \u0639\u0627\u0645\u0629\u060c \u062a\u064f\u0639\u062a\u0628\u0631 \u0646\u0633\u0628\u0629 5:1 \u0645\u0646 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u062a\u0633\u0648\u064a\u0642<\/a>\u064a \u062c\u064a\u062f\u0629 \u0644\u0645\u0639\u0638\u0645 \u0627\u0644\u0634\u0631\u0643\u0627\u062a\u060c \u0628\u064a\u0646\u0645\u0627 \u062a\u0639\u062a\u0628\u0631 \u0646\u0633\u0628\u0629 10:1 \u0645\u0645\u062a\u0627\u0632\u0629. \u062a\u0639\u062a\u0628\u0631 \u0647\u0630\u0647 \u0627\u0644\u0646\u0633\u0628\u0629 \u062a\u0642\u062f\u064a\u0631\u064a\u0629 \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u062e\u062a\u0644\u0641 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0639\u062f\u0629 \u0639\u0648\u0627\u0645\u0644 \u0628\u0645\u0631\u0648\u0631 \u0627\u0644\u0648\u0642\u062a\u060c \u0648\u0642\u062f \u062a\u0635\u0644 \u0623\u062d\u064a\u0627\u0646\u064b\u0627 \u0625\u0644\u0649 2:1\u060c \u0648\u0647\u064a \u0646\u062a\u064a\u062c\u0629 \u0625\u064a\u062c\u0627\u0628\u064a\u0629.<\/p>\n

\u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0646 \u0627\u0644\u0633\u0647\u0644 \u062d\u0633\u0627\u0628 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0644\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u0641\u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645\u0644 \u0627\u0644\u0643\u062b\u064a\u0631\u0648\u0646 \u062a\u0642\u064a\u064a\u0645\u0647\u061f<\/p>\n

\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0624\u062f\u064a \u0639\u062f\u0645 \u0645\u062a\u0627\u0628\u0639\u0629 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0625\u0644\u0649 \u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0646 \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a\u0647\u0627 \u0644\u0627 \u062a\u0624\u062a\u064a \u062b\u0645\u0627\u0631\u0647\u0627 \u0648\u0642\u062a \u0645\u062a\u0623\u062e\u0631 \u062c\u062f\u064b\u0627. \u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0643\u0627\u0641\u062d \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0639\u0631\u0642\u0644\u0629 \u0644\u062d\u0645\u0644\u0627\u062a\u0647\u0627 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0627\u0639\u062a\u0631\u0627\u0641 \u0628\u0648\u062c\u0648\u062f \u0639\u0627\u0645\u0644 \u0645\u0639\u0631\u0642\u0650\u0644.<\/p>\n<\/div>\n

\n

3 \u0623\u062e\u0637\u0627\u0621 \u0644\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0648\u0645\u0627 \u064a\u0645\u0643\u0646 \u062a\u0639\u0644\u0645\u0647 \u0645\u0646\u0647\u0627<\/h2>\n

\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0633\u0627\u0639\u062f \u062f\u0631\u0627\u0633\u0629 \u0627\u062e\u0637\u0627\u0621 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u0628\u0627\u0631\u0632\u0629 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0645\u0646 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0645\u0639 \u062a\u062c\u0646\u0628 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u062c\u0631\u064a\u0628 \u0627\u0644\u0645\u0643\u0644\u0641\u0629.<\/p>\n

1- \u0645\u0631\u0637\u0628 \u0634\u0641\u0627\u0647 \u0634\u064a\u062a\u0648\u0633 (Cheetos)<\/h3>\n

\u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0646\u0627\u0633 \u064a\u0644\u062a\u0647\u0645\u0648\u0646 \u062d\u062a\u0649 \u0641\u062a\u0627\u062a \u0627\u0644\u0634\u064a\u062a\u0648\u0633 \u0639\u0644\u0649 \u0623\u0635\u0627\u0628\u0639\u0647\u0645\u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u0624\u0643\u062f \u0623\u0646\u0647\u0645 \u0633\u064a\u062d\u0628\u0648\u0646 \u0645\u0631\u0637\u0628 \u0627\u0644\u0634\u0641\u0627\u0647 \u0628\u0646\u0643\u0647\u0629 \u0627\u0644\u0634\u064a\u062a\u0648\u0633<\/a>\u060c \u0623\u0644\u064a\u0633 \u0643\u0630\u0644\u0643\u061f
\n\u0641\u064a \u0627\u0644\u062d\u0642\u064a\u0642\u0629 \u0644\u0627.<\/p>\n

\u0642\u062f \u062a\u0643\u0648\u0646 \u0627\u0644\u0645\u063a\u0627\u0645\u0631\u0629 \u0641\u064a \u0623\u0633\u0648\u0627\u0642 \u062c\u062f\u064a\u062f\u0629 \u0623\u0633\u0647\u0644 \u0645\u0639 \u0648\u062c\u0648\u062f \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0631\u0627\u0633\u062e\u0629\u060c \u0648\u0644\u0643\u0646 \u0647\u0630\u0627 \u0644\u064a\u0633 \u0623\u0645\u0631\u0627\u064b \u0645\u0641\u0631\u0648\u063a\u0627\u064b \u0645\u0646\u0647. \u0641\u064a \u0639\u0627\u0645 2005\u060c \u0634\u0639\u0631\u062a \u0634\u0631\u0643\u0629 \u0641\u0631\u064a\u062a\u0648-\u0644\u0627\u064a \u0627\u0644\u062a\u0627\u0628\u0639\u0629 \u0644\u0634\u0631\u0643\u0629 \u0628\u064a\u0628\u0633\u064a\u0643\u0648 \u0628\u0627\u0644\u0645\u0630\u0627\u0642 \u0627\u0644\u0645\u0631 \u0644\u0639\u062f\u0645 \u062a\u0637\u0627\u0628\u0642 \u0627\u0644\u0645\u0646\u062a\u062c \u0645\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0630\u064a \u062a\u0641\u0627\u0642\u0645 \u0628\u0633\u0628\u0628 \u0633\u0648\u0621 \u062a\u0646\u0641\u064a\u0630 \u062d\u0645\u0644\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629.<\/p>\n

\u0648\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0648\u0639\u0648\u062f \u0641\u0631\u064a\u062a\u0648-\u0644\u0627\u064a \u0628\u062a\u062c\u0631\u0628\u0629 \u0641\u0631\u064a\u062f\u0629 \u0645\u0646 \u0646\u0648\u0639\u0647\u0627\u060c \u0648\u0627\u062c\u0647\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u0633\u062e\u0631\u064a\u0629 \u0634\u062f\u064a\u062f\u0629 \u0639\u0644\u0649 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0648\u0643\u0627\u0641\u062d\u062a \u0644\u0625\u0642\u0646\u0627\u0639 \u062c\u0645\u0647\u0648\u0631\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0628\u0623\u0646 \u0646\u0643\u0647\u0629 \u0627\u0644\u062c\u0628\u0646 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u0645\u062f \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u062a\u062c\u0631\u0628\u0629. \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639\u060c \u0644\u0642\u062f \u0623\u062b\u0627\u0631 \u0630\u0644\u0643 \u0646\u0641\u0648\u0631 \u062d\u062a\u0649 \u0623\u0643\u062b\u0631 \u0645\u062d\u0628\u064a \u0634\u064a\u062a\u0648\u0633 \u0627\u0644\u0645\u062e\u0644\u0635\u064a\u0646\u060c \u0645\u0645\u0627 \u0623\u062f\u0649 \u0625\u0644\u0649 \u0627\u0644\u062a\u0648\u0642\u0641 \u0627\u0644\u0633\u0631\u064a\u0639 \u0639\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0631\u0637\u0628 \u0627\u0644\u0634\u0641\u0627\u0647.<\/p>\n

\u0641\u064a \u0641\u0627\u0644\u064a\u0648\u064a\u062a<\/a> \u060c \u0646\u0624\u0643\u062f \u0639\u0644\u0649 \u0623\u0647\u0645\u064a\u0629 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u062a\u0648\u0642\u0639\u0627\u062a \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0642\u0628\u0644 \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f\u060c \u062e\u0627\u0635\u0629\u064b \u0639\u0646\u062f\u0645\u0627 \u064a\u0646\u062d\u0631\u0641 \u0627\u0644\u0645\u0646\u062a\u062c \u0639\u0645\u0627 \u0647\u0648 \u0645\u0642\u0628\u0648\u0644 \u0628\u0627\u0644\u0641\u0639\u0644 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0648\u064a\u0639\u062a\u0645\u062f \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0633\u0648\u064a\u0642 \u0631\u0642\u0645\u064a\u0629 \u062a\u063a\u0631\u064a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u062a\u0628\u0646\u064a \u062a\u062c\u0631\u0628\u0629 \u062c\u062f\u064a\u062f\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n

2- \u062d\u0645\u0644\u0629 \u0628\u064a \u0625\u0645 \u062f\u0628\u0644\u064a\u0648 (BMW) \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637<\/h3>\n

\u064a\u0645\u0643\u0646 \u0644\u0635\u0648\u062a \u0645\u062d\u0631\u0643 \u0627\u0644\u0633\u064a\u0627\u0631\u0629 \u0627\u0644\u0642\u0648\u064a \u0623\u0646 \u064a\u062b\u064a\u0631 \u0627\u0644\u0625\u0639\u062c\u0627\u0628. \u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u0641\u0642\u062f \u0630\u0647\u0628\u062a \u0628\u064a \u0625\u0645 \u062f\u0628\u0644\u064a\u0648 \u0625\u0644\u0649 \u0623\u0628\u0639\u062f \u0645\u0646 \u0627\u0644\u0644\u0627\u0632\u0645 \u0639\u0646\u062f \u0645\u062d\u0627\u0648\u0644\u062a\u0647\u0627 \u0625\u064a\u0635\u0627\u0644 \u0647\u0630\u0647 \u0627\u0644\u0646\u0642\u0637\u0629 \u0641\u064a \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637.<\/p>\n

\u0641\u0641\u064a \u0639\u0627\u0645 2016\u060c \u062d\u0627\u0648\u0644\u062a \u0634\u0631\u0643\u0629 \u0623\u0628\u0648\u0638\u0628\u064a \u0645\u0648\u062a\u0648\u0631\u0632\u060c \u0627\u0644\u0645\u0648\u0632\u0639 \u0627\u0644\u0645\u0639\u062a\u0645\u062f \u0644\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0623\u0644\u0645\u0627\u0646\u064a\u0629 \u0641\u064a \u0627\u0644\u0639\u0627\u0635\u0645\u0629 \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a\u064a\u0629\u060c \u0623\u0646 \u062a\u062f\u0645\u062c \u0628\u064a\u0646 \u0634\u063a\u0641 \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a\u064a\u064a\u0646: \u0627\u0644\u0633\u064a\u0627\u0631\u0627\u062a \u0648\u0643\u0631\u0629 \u0627\u0644\u0642\u062f\u0645. \u0648\u0642\u062f \u0623\u0638\u0647\u0631\u062a \u0627\u0644\u062d\u0645\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0645\u0634\u062c\u0639\u064a \u0641\u0631\u064a\u0642 \u0646\u0627\u062f\u064a \u0627\u0644\u0639\u064a\u0646 \u0644\u0643\u0631\u0629 \u0627\u0644\u0642\u062f\u0645 \u0648\u0647\u0645 \u064a\u0646\u0634\u062f\u0648\u0646 \u0627\u0644\u0646\u0634\u064a\u062f \u0627\u0644\u0648\u0637\u0646\u064a \u0644\u062f\u0648\u0644\u0629 \u0627\u0644\u0625\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0648\u0644\u0643\u0646\u0647\u0645 \u062a\u0648\u0642\u0641\u0648\u0627 \u0641\u064a \u0645\u0646\u062a\u0635\u0641 \u0627\u0644\u0637\u0631\u064a\u0642 \u0639\u0646\u062f \u0633\u0645\u0627\u0639 \u0635\u0648\u062a \u0645\u062d\u0631\u0643 \u0633\u064a\u0627\u0631\u0629 \u0628\u064a \u0625\u0645 \u062f\u0628\u0644\u064a\u0648.<\/p>\n

\u0627\u0633\u062a\u0627\u0621 \u0627\u0644\u0645\u0648\u0627\u0637\u0646\u0648\u0646 \u0628\u0634\u062f\u0629 \u0645\u0646 \u0625\u0633\u0627\u0621\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0646\u0634\u064a\u062f \u0627\u0644\u0648\u0637\u0646\u064a<\/a>\u060c \u0645\u0645\u0627 \u062f\u0641\u0639 \u0627\u0644\u0645\u062f\u064a\u0631 \u0627\u0644\u0639\u0627\u0645 \u0644\u0634\u0631\u0643\u0629 \u0623\u0628\u0648\u0638\u0628\u064a \u0645\u0648\u062a\u0648\u0631\u0632\u060c \u0623\u0631\u0646\u0648 \u0647\u0648\u0633\u0644\u0645\u0627\u0646\u060c \u0625\u0644\u0649 \u0633\u062d\u0628 \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0648\u0625\u0635\u062f\u0627\u0631 \u0627\u0639\u062a\u0630\u0627\u0631 \u0639\u0644\u0646\u064a. \u0643\u0645\u0627 \u0623\u062f\u0649 \u0631\u062f \u0627\u0644\u0641\u0639\u0644 \u0627\u0644\u0639\u0646\u064a\u0641 \u0625\u0644\u0649 \u062d\u0644 \u0645\u062c\u0644\u0633 \u0625\u062f\u0627\u0631\u0629 \u0646\u0627\u062f\u064a \u0627\u0644\u0639\u064a\u0646 \u0648\u0634\u0631\u0643\u0629 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u062a\u0627\u0628\u0639\u0629 \u0644\u0647.<\/p>\n

\u0648\u062a\u0642\u0641 \u0647\u0630\u0647 \u0627\u0644\u0642\u0636\u064a\u0629 \u062f\u0644\u064a\u0644\u0627\u064b \u0639\u0644\u0649 \u0623\u0647\u0645\u064a\u0629 \u0645\u0631\u0627\u0639\u0627\u0629 \u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0639\u0646\u062f \u0625\u0646\u0634\u0627\u0621 \u062d\u0645\u0644\u062a\u0643 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629.<\/p>\n

3- \u062a\u063a\u0631\u064a\u062f\u0629 \u0628\u0631\u062c\u0631 \u0643\u064a\u0646\u062c (Burger King) \u0641\u064a \u064a\u0648\u0645 \u0627\u0644\u0645\u0631\u0623\u0629<\/h3>\n

\u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0639\u062f\u064a\u0645\u0629 \u0627\u0644\u062e\u0628\u0631\u0629. \u0641\u064a \u0639\u0627\u0645 2021\u060c \u0642\u0631\u0631\u062a \u0634\u0631\u0643\u0629 \u0628\u0631\u062c\u0631 \u0643\u064a\u0646\u062c \u0627\u0644\u0645\u0645\u0644\u0643\u0629 \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0625\u0634\u0631\u0627\u0643 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0641\u064a \u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0639\u0627\u0644\u0645\u064a \u0644\u0644\u0645\u0631\u0623\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0633\u0644\u0633\u0644\u0629 \u062a\u063a\u0631\u064a\u062f\u0627\u062a \u0639\u0644\u0649 \u062a\u0648\u064a\u062a\u0631 – \u0627\u0644\u0622\u0646 X – \u0628\u062f\u0623\u062a \u0628\u062a\u063a\u0631\u064a\u062f\u0629 \u0645\u062a\u062d\u064a\u0632\u0629 \u062c\u0646\u0633\u064a\u064b\u0627 “\u0627\u0644\u0646\u0633\u0627\u0621 \u064a\u0646\u062a\u0645\u064a\u0646 \u0625\u0644\u0649 \u0627\u0644\u0645\u0637\u0628\u062e”.<\/p>\n

\u0648\u0642\u062f \u0644\u0641\u062a\u062a \u0627\u0644\u062a\u063a\u0631\u064a\u062f\u0627\u062a \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647\u060c \u0648\u0644\u0643\u0646 \u0644\u064a\u0633 \u0644\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u062a\u064a \u062a\u0648\u0642\u0639\u062a\u0647\u0627 \u0627\u0644\u0634\u0631\u0643\u0629. \u0648\u0641\u064a \u062d\u064a\u0646 \u0623\u0646 \u0627\u0644\u062a\u063a\u0631\u064a\u062f\u0629 \u0627\u0644\u0645\u062b\u064a\u0631\u0629 \u0644\u0644\u062c\u062f\u0644 \u0623\u0639\u0642\u0628\u062a\u0647\u0627 \u062a\u063a\u0631\u064a\u062f\u0629 \u0623\u062e\u0631\u0649 \u062c\u0627\u0621 \u0641\u064a\u0647\u0627: \u201d\u0625\u0630\u0627 \u0623\u0631\u062f\u0646 \u0630\u0644\u0643\u060c \u0628\u0627\u0644\u0637\u0628\u0639\u201c\u060c \u0625\u0644\u0649 \u062c\u0627\u0646\u0628 \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0645\u0641\u0627\u062f\u0647\u0627 \u0623\u0646 20% \u0641\u0642\u0637 \u0645\u0646 \u0627\u0644\u0637\u0647\u0627\u0629 \u0641\u064a \u0627\u0644\u0645\u0645\u0644\u0643\u0629 \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0645\u0646 \u0627\u0644\u0646\u0633\u0627\u0621\u060c \u0625\u0644\u0627 \u0623\u0646 \u0642\u0644\u0629 \u0645\u0646 \u0627\u0644\u0646\u0627\u0633 \u0648\u062c\u062f\u0648\u0647\u0627 \u0645\u0642\u0646\u0639\u0629\u060c \u062e\u0627\u0635\u0629 \u0641\u064a \u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0639\u0627\u0644\u0645\u064a \u0644\u0644\u0645\u0631\u0623\u0629.<\/p>\n

\u0648\u0643\u0627\u0646 \u0631\u062f \u0627\u0644\u0641\u0639\u0644 \u0627\u0644\u0639\u0646\u064a\u0641 \u0628\u0645\u062b\u0627\u0628\u0629 \u062a\u0630\u0643\u064a\u0631 \u062d\u0627\u062f \u0628\u0623\u0646 \u0639\u062f\u0645 \u0648\u0636\u0648\u062d \u0627\u0644\u0645\u0648\u0642\u0641 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u0646\u0645\u0637\u064a\u0629 \u0648\u0627\u0644\u062a\u062d\u064a\u0632\u0627\u062a \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0643\u0637\u0639\u0645 \u0644\u0644\u0646\u0642\u0631\u0627\u062a \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0623\u062a\u064a \u0628\u0646\u062a\u0627\u0626\u062c \u0639\u0643\u0633\u064a\u0629.<\/p>\n

<\/h4>\n

\u0627\u0642\u0631\u0623 \u0623\u064a\u0636\u064b\u0627: \u0643\u064a\u0641\u064a\u0629 \u0642\u064a\u0627\u0633 \u0646\u062c\u0627\u062d \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643<\/strong><\/a><\/h4>\n
<\/div>\n<\/div>\n
\n

3 \u062e\u0637\u0648\u0627\u062a \u0644\u0632\u0628\u0627\u062f\u0629 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0645\u0646 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a<\/h2>\n

\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0648\u062c\u0648\u062f \u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u0627\u0644\u062c\u0646\u0633\u064a\u0627\u062a \u0627\u0644\u0631\u0627\u0633\u062e\u0629\u060c \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0645\u064a\u0632\u0627\u0646\u064a\u0627\u062a\u0647\u0627 \u0627\u0644\u0643\u0628\u064a\u0631\u0629 \u0648\u0642\u0648\u0627\u0639\u062f \u0639\u0645\u0644\u0627\u0626\u0647\u0627 \u0627\u0644\u0636\u062e\u0645\u0629\u060c \u0628\u0645\u062b\u0627\u0628\u0629 \u062a\u0634\u062c\u064a\u0639 \u0645\u0641\u064a\u062f \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0631\u062f\u0639\u0647\u0627 \u0639\u0646 \u0627\u0644\u062a\u062c\u0631\u064a\u0628 \u0648\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631.<\/p>\n

\u0639\u0644\u0627\u0648\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643\u060c \u062a\u0648\u0641\u0631 \u0647\u0630\u0647 \u0627\u0644\u062d\u0627\u0644\u0627\u062a \u0645\u0646 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u062f\u0648\u0646 \u0627\u0644\u0645\u0633\u062a\u0648\u0649 \u0641\u0631\u0635\u0627\u064b \u0642\u064a\u0651\u0645\u0629 \u0644\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621.
\n\u0648\u0644\u062a\u0639\u0638\u064a\u0645 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0638\u0631 \u0641\u064a \u062a\u0646\u0641\u064a\u0630 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0623\u062f\u0644\u0629<\/p>\n

1- \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646<\/h3>\n

\u062a\u062e\u064a\u0644 \u0645\u062d\u0627\u0648\u0644\u0629 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0627\u0644\u0625\u064a\u0637\u0627\u0644\u064a\u064a\u0646 \u0628\u0627\u0644\u062a\u062d\u062f\u062b \u0628\u0627\u0644\u0644\u0627\u062a\u064a\u0646\u064a\u0629 \u0627\u0644\u0642\u062f\u064a\u0645\u0629. \u0641\u064a \u0623\u064a \u0644\u062d\u0638\u0629 \u060c \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u062c\u062f\u064b\u0627 \u0623\u0646 \u064a\u062a\u0645 \u0633\u0648\u0621 \u0641\u0647\u0645\u0643 – \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0645\u0646 \u0645\u0627 \u064a\u0639\u0631\u0641 \u0627\u0644\u0622\u0646 \u0628\u0625\u064a\u0637\u0627\u0644\u064a\u0627 \u0643\u0627\u0646\u0648\u0627 \u0633\u064a\u0641\u0647\u0645\u0648\u0646\u0643 \u0641\u064a \u0627\u0644\u0645\u0627\u0636\u064a.<\/p>\n

\u0645\u062b\u0644\u0645\u0627 \u062a\u062a\u0637\u0648\u0631 \u0627\u0644\u0644\u063a\u0627\u062a\u060c \u064a\u062a\u0637\u0648\u0631 \u0643\u0630\u0644\u0643 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641. \u0646\u0638\u0631\u064b\u0627 \u0644\u0623\u0646 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0648\u0642\u0639\u0627\u062a\u0647\u0645 \u062a\u062a\u063a\u064a\u0631 \u0628\u0645\u0631\u0648\u0631 \u0627\u0644\u0648\u0642\u062a\u060c \u0641\u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0623\u0646 \u062a\u0633\u062a\u0637\u0644\u0639 \u0648\u062c\u0648\u062f\u0647\u0645 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0648\u062a\u0628\u0642\u0649 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0633\u0644\u0648\u0643\u0647\u0645 \u0644\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639\u0647\u0645 \u0628\u0641\u0639\u0627\u0644\u064a\u0629.<\/p>\n

\u0648\u0648\u0641\u0642\u064b\u0627 \u0644\u0641\u0631\u064a\u062f \u0631\u0627\u064a\u0634\u0647\u064a\u0644\u062f \u0645\u0646 \u0634\u0631\u0643\u0629 \u0628\u0627\u064a\u0646 \u0622\u0646\u062f \u0643\u0648\u0645\u0628\u0627\u0646\u064a (Bain & Company)\u060c \u0641\u0625\u0646 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0646\u0633\u0628\u0629 5% \u0641\u0642\u0637 \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0624\u062f\u064a \u0628\u0627\u0644\u0641\u0639\u0644 \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0628\u0646\u0633\u0628\u0629<\/a> 25% \u0625\u0644\u0649 95%.<\/p>\n

2- \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0627\u0639\u0644\u0627\u0646\u064a\u0629 \u0630\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0636\u0639\u064a\u0641<\/h3>\n

\u064a\u0639\u062f \u0627\u062e\u062a\u0628\u0627\u0631 A\/B – \u0648\u0647\u0648 \u0637\u0631\u064a\u0642\u0629 \u062a\u0642\u0627\u0631\u0646 \u0646\u062a\u0627\u0626\u062c \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u064a\u0646 \u0627\u0641\u062a\u0631\u0627\u0636\u064a\u062a\u064a\u0646 – \u0637\u0631\u064a\u0642\u0629 \u0641\u0639\u0627\u0644\u0629 \u0644\u0625\u0639\u0627\u062f\u0629 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u062c\u0645\u0627\u0647\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u0629 \u0648\u0625\u0639\u0627\u062f\u0629 \u062a\u0642\u0648\u064a\u0645 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u0644\u0645 \u062a\u0639\u062f \u062a\u062d\u0642\u0642 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u062a\u0648\u0642\u0639\u0629.
\n\u064a\u0645\u0643\u0646 \u062f\u0639\u0645 \u0647\u0630\u0627 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0642\u0627\u064a\u064a\u0633 \u062a\u0641\u0627\u0639\u0644 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u060c \u0648\u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0642\u064a\u0627\u0633\u0647\u0627 \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0645\u0636\u0645\u0646\u0629 \u062f\u0627\u062e\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0623\u0648 \u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 \u0645\u062b\u0644 \u0625\u062d\u0635\u0627\u0621\u0627\u062a \u062c\u0648\u062c\u0644 (Google Analytics) \u0648 \u0625\u062d\u0635\u0627\u0621\u0627\u062a \u0623\u062f\u0648\u0628\u064a (Adobe Analytics.)<\/p>\n

\u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643\u060c \u062a\u0639\u0645\u0644 \u0623\u062a\u0645\u062a\u0629 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629<\/a> \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u0646\u064a\u0627\u062a \u0645\u062b\u0644 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0648\u0627\u0644\u062a\u0639\u0644\u0645 \u0627\u0644\u0622\u0644\u064a \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u062f\u0642\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u0643\u0627\u0645\u0644\u0647\u0627. \u0648\u0647\u0630\u0627 \u064a\u0633\u0645\u062d \u0644\u0641\u0631\u064a\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0644\u062f\u064a\u0643 \u0628\u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0628\u0634\u0643\u0644 \u0623\u0643\u0628\u0631 \u0639\u0644\u0649 \u0627\u0644\u0625\u0628\u062f\u0627\u0639 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0642\u0636\u0627\u0621 \u0627\u0644\u0648\u0642\u062a \u0641\u064a \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0643\u0645\u0627 \u0647\u0648 \u0645\u0648\u0636\u062d \u0641\u064a \u0628\u062d\u062b \u0646\u0634\u0631\u062a\u0647 \u0627\u0644\u0645\u062c\u0644\u0629 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0644\u0644\u0625\u062f\u0627\u0631\u0629 (IJM).<\/p>\n

3- \u0645\u0631\u0627\u062c\u0639\u0629 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0628\u0627\u0646\u062a\u0638\u0627\u0645<\/h3>\n

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\u0625\u0646 \u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0627\u0644\u0645\u0646\u062a\u0638\u0645\u0629 \u0623\u0645\u0631 \u0636\u0631\u0648\u0631\u064a \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0644\u062a\u0622\u0643\u0644 \u0627\u0644\u0623\u0631\u0628\u0627\u062d<\/a> \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0624\u062b\u0631 \u0633\u0644\u0628\u0627\u064b \u0639\u0644\u0649 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u060c \u064a\u0645\u0643\u0646\u0643 \u0648\u0636\u0639 \u0623\u0647\u062f\u0627\u0641 \u0648\u0627\u0636\u062d\u0629 \u0648\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0628\u064a\u0646 \u0641\u0631\u064a\u0642\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0645\u0645\u0627 \u064a\u0645\u0647\u062f \u0627\u0644\u0637\u0631\u064a\u0642 \u0641\u064a \u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0645\u0637\u0627\u0641 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a.<\/p>\n

\u0627\u0628\u062f\u0623 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u064a\u0648\u0645<\/h2>\n

\u064a\u064f\u0639\u062f \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0623\u0645\u0631\u064b\u0627 \u0636\u0631\u0648\u0631\u064a\u064b\u0627 \u0644\u0632\u064a\u0627\u062f\u0629 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a\u0643 \u0625\u0644\u0649 \u0623\u0642\u0635\u0649 \u062d\u062f \u0648\u0636\u0645\u0627\u0646 \u0627\u0633\u062a\u062f\u0627\u0645\u0629 \u0646\u0645\u0648 \u0623\u0639\u0645\u0627\u0644\u0643. \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0646\u0641\u064a\u0630 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u0628\u0642\u0627\u0621 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0639\u0645\u0644\u0627\u0626\u0643 \u0627\u0644\u0645\u062a\u0637\u0648\u0631\u0629\u060c \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0644\u0644\u062d\u0645\u0644\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0636\u0639\u064a\u0641\u060c \u0648\u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0627\u062a \u062a\u062f\u0642\u064a\u0642 \u0645\u0646\u062a\u0638\u0645\u0629 \u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641\u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0633\u0648\u064a\u0642 \u0631\u0642\u0645\u064a \u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629 \u0648\u062a\u0623\u062b\u064a\u0631\u064b\u0627.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\u0645\u0646 \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u062a\u062c\u0627\u0648\u0632 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0639\u0644\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0641\u064a \u0645\u0646\u0637\u0642\u0629 \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637 \u0648\u0634\u0645\u0627\u0644 \u0625\u0641\u0631\u064a\u0642\u064a\u0627 12 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631 \u0628\u062d\u0644\u0648\u0644 \u0646\u0647\u0627\u064a\u0629 \u0639\u0627\u0645 2024\u060c \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u062d\u0648\u0627\u0644\u064a 9.2 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631 \u0641\u064a \u0639\u0627\u0645 2021\u060c \u0648\u0641\u0642\u064b\u0627 \u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0623\u0644\u0645\u0627\u0646\u064a\u0629 \u0633\u062a\u0627\u062a\u064a\u0633\u062a\u0627 (Statista). \u0641\u064a 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