B2B pricing strategies

Infographic: B2B Pricing Strategies – Recap

This infographic was shared on VALUWIT’s LinkedIn page in January 2024.

Two independent surveys of thousands of B2B-targeting software businesses revealed remarkably consistent patterns in pricing structures.

Here’s a 2023 recap of how B2B SaaS players tend to set their prices.

Also read: Top 8 Pricing Strategies for Your Services and Products

b2b saas pricing strategies

Have a specific question about pricing your products or services? Get in touch or request a consultation session


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